Raz Chorev – Medium

Raz Chorev

THE FINE LINE BETWEEN ADVERTISING AND PROPAGANDA

The Great Hack is one of the most disturbing movies I’ve ever watched. I hope this is not a representation of the society we live in now…

4 min readAug 28, 2019

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THE FINE LINE BETWEEN ADVERTISING AND PROPAGANDA

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Raz Chorev

Why don’t we like marketers?

February 2019 marks 3 years since I launched Orange Sky. In the past 3 years, most of the conversations I’ve had with colleagues, clients…

9 min readJan 18, 2019

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Why don’t we like marketers?

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Raz Chorev

Let’s help farmers… For real!

The farmers in this country are in a real crisis situation. Let’s make it clearer — they are in deep SHIT! Years of drought and financial…

5 min readNov 2, 2018

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Let’s help farmers… For real!

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Raz Chorev

Are you an industry Champion, or a market player?

In over a decade of consulting, I’ve learned to take nothing for granted. I don’t assume as much as I used to, and I try my best to listen…

7 min readJul 12, 2018

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Are you an industry Champion, or a market player?

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Raz Chorev

Life after corporate.

You design, or someone else will…

5 min readAug 29, 2017

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Life after corporate.

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Raz Chorev

Being ahead of the curve. Rant.

This is not one of my typical blog posts. This is a rant, pure and simple. I write this just to get it off my chest, and feel a little…

4 min readAug 16, 2017

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Being ahead of the curve. Rant.

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Raz Chorev

Welcome to the Boardroom

10 years ago I had a brilliant idea. I’ve decided to launch a start-up! At that time, I had a full-time comfortable job, but the idea of…

6 min readMar 26, 2017

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Raz Chorev

Marketing is too important to leave to the marketers

The resurgence of the marketing profession

8 min readDec 30, 2016

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Raz Chorev

The introvert’s guide to networking

It’s not what you know, it’s who you know. In any business environment, one of the keys to success is having a well-established network…

4 min readNov 9, 2016

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Raz Chorev

How to choose — In-house or outsource?

In our industry, when a client decides to replace their agency with internal resources, it seems like a major loss to agency-land, and in…

4 min readNov 9, 2016

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How to choose — In-house or outsource?

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Raz Chorev

Raz Chorev

Chief Marketing Officer (@ Orange Sky CMO’s) Dad, Nerd, Biker, co-founder of @Riding4acause. Loves #Startups and tech. tweets are my own, unless stolen.

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